Free Downloads
On this section of the website there are free articles and training material for you to download. This includes our negotiation skills manual, value £75, a Sales management manual, value £95 and one of our Sales Training Seminars valued at £125. That is £295 worth of high quality sales training materials and they are free. If you wish to purchase more of these they can be found on our products page.
There are also a number of articles on different sales related topics which we hope you find interesting.
We are always interested in your feedback. If you have feedback, or would like information on any sales related topic please e-mail me frank@salestraining.co.uk
DocumentsDate added
Understanding Buyer Behaviour
03/26/2008
By Frank Atkinson, Sales and Marketing Director, the Sales Training Consultancy
Have you noticed how most people don’t like salespeople, or being sold to? I sometimes ask people who aren’t in sales what they don’t like about salespeople. Here are some typical replies...
Selling features, advantages and benefits
07/01/2008
By Frank Atkinson, Sales and Marketing Director, the Sales Training Consultancy. How we describe our products or services makes a big difference to our sales results. This article looks at making our sales presentations more effective.
Sales Training Seminar
04/29/2008
Sales Training Seminar 1
Designed by Frank Atkinson, Sales and Marketing Director, of the Sales Training Consultancy this is a resource for sales managers who want to train their salespeople at sales meetings. It contains all you need to run a powerful and effective sales training session at your next sales meeting.
Content
During this 4-hour session we will cover the following topics:
• The buyer and selling process
• Good and bad selling
• What makes a successful salesperson
• Key selling activities. Getting organised
• Principles of sales plan
• Preparing a sales plan
• Sales plan example
• Team exercise
Sales Management Manual
06/20/2008
This manual, by Frank Atkinson, Sales and Marketing Director, of the Sales Training Consultancy is part 1 of 3 and gives practical help and advice to Sales managers.
Sales coaching
04/01/2008
This article, by Frank Atkinson, Sales and Marketing Director, of the Sales Training Consultancy looks at how to coach salespeople in the field and is full of practical tips and advice.